On Thursday, September 15, Google announced the results of its most searched Big Brother Naija housemates, showing Beauty Tukura, Bella Okaugbe, and Ismail Ahalu, better known as Khalid, as the most searched housemates of season seven.
Taiwo Kola-Ogunlade, Communications, and Public Relations Manager, Google West Africa said in a statement that Bella’s relationship with fellow housemate Sheggz has been trending for confrontations with her housemates.
Kola-Ogunlade said that Bella’s trend was a result of her getting a strike from Big Brother for disobedience and provocation, causing reactions over her culinary skills and recently having a brawl with fellow housemate and Head of House (HOH), Phyna.
He said that former Miss Nigeria, Beauty, also made it as one of the top trending BBNaija housemates.
Beauty was ejected just two weeks into the show following a physical argument with a housemate, Groovy.
“Khalid, who was the second level 2 housemate to be evicted, also featured as a trending housemate because of his on-screen romance with a housemate, Daniella.
“While Bella, Hermes, and Daniella have received the most search traffic overall, Daniella has generated the biggest search spike so far,” he said.
According to him, regionally, Bella has drawn the most interest from Lagos, Osun, Kwara, Abuja, Kaduna, and Enugu.
Kola-Ogunlade said that Hermes received the most search interest from Plateau, Benue, Ekiti, Delta, and Abia.
He said that Daniella leads in Kogi, Cross River, Akwa Ibom, Rivers, Imo, Edo, Ogun, and Oyo while Groovy generated the most searches in Ondo and Anambra.
The communication manager said that the show had also seen people turning to Google to find out more about their favorite housemates, the house, and where to watch the show.
According to him, as the interest in the show remains high, there are housemates who are dominating when it comes to online searches with different regions across the country showing clear favorites.
He said that Bella, Beauty, and Khalid lead with the most searched interest, followed by Hermes, Daniella, and Amaka.
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